ItThynk Gaming | Empowering African Gaming: Incubation, Innovation, and Advocacy.

Unleash your gaming potential with ITTHYNK Gaming Solutions

Own the power to change the narrative

We’ve all experienced the thrill of video games with captivating storylines, expansive worlds, and stunning graphics that keep getting better. But how often do these games tell African stories, unfold in African settings, or feature soundtracks by local artists? Just like in many other industries, African representation in video games is minimal. The vast majority of games rarely embrace African themes.

Gaming solutions for the global market

What we do

As the global video game industry races towards a staggering USD $300 billion valuation by 2025, reaping billions in profits, African developers are still on the sidelines. Shockingly, only about 1% of game developers worldwide are African..

At ITTHYNK Gaming, we see the current underrepresentation of African narratives in video games as a powerful opportunity. Despite the barriers to entry, we believe in the potential for Africans to transform the industry from within.
Our vision is bold, and our passion is even greater. We are not just breaking barriers; we are paving the way for a new era in gaming. An era where African stories, landscapes, and talents shine brightly on the global stage.
Join us in revolutionising the gaming world with authentic African stories and voices. Together, we can transform the industry and create a vibrant, thriving gaming ecosystem in Africa.

What we offer

Our service offering is extensive, ensuring comprehensive support for emerging and established game studios.

Showcasing and Competitions

Incubation and Acceleration Programs

Funding and Investment

Training Programs

Collaboration with International Entities

Industry Advocacy and Lobbying

“Games are the only force in the known universe that can get people to take actions against their self-interest, in a predictable way, without using force.”

Gabe Zichermann

Who we are

Our story begins with a simple desire to make a difference. On a cold winter’s day in 2015, a realization dawned—games could be more than just entertainment; they could be a powerful tool to bring value to the kids of Soweto. At Diski99, an organization led by our CEO, Raymond Ledwaba, the focus had always been on sports and education. But Ray saw potential beyond the soccer fields and classrooms. He saw that video games could be a gateway to new opportunities for the youth.